Phase-II PM-JANMAN: intensive campaign for PVTGs in Rayagada

Rayagada,(Badal Tah): Phase-II Pradhan Mantri Janjati Adivasi Nyaya Maha AbhiyaN (PM-JANMAN)PM-JANMAN campaign program has been initiated for Particularly Vulnerable Tribal Groups (PVTGs) in a total of 237 villages of 15 gram panchayats of Kalyan Singhpur, Bissam Cuttack, Muniguda and Gunupur Blocks of the district. In Rayagada there are two PVTGs namely Dangaria Kandha & Lanjia Saura. The campaign has started from August 23rd in Bissam Cuttack, Muniguda and Gunupur blocks whereas it got started on 26th in Kalyan Singhpur block. This intensive Information, Education & Communication(IEC) campaign will be comprised of 41 camps & culminated on different dates in the said blocks from 2nd of September to 10th of September.

Under the PM-JANMAN campaign, a comprehensive awareness program is going on to provide various benefits to the individuals, families & communities of specially PVTGs residing in interior pockets of Rayagada district. Objective of PM-JANMAN mission is to raise awareness and ensure 100% beneficiary saturation of Government Schemes in PVTG majority tribal areas of the district. Prime Minister Narendra Modi launched the PM-JANMAN mission on Janjatiya Gaurav Diwas (15th November, 2023) from the Khunti District of Jharkhand. This initiative aims to provide essential amenities such as secure housing, clean drinking water, sanitation, improved access to education, health and nutrition, as well as enhanced road and telecom connectivity and sustainable livelihood opportunities to PVTGs households and habitats.

This campaign is an effort aimed at saturating PVTG families with key individual entitlements and disseminating information about the PM-JANMAN interventions for providing PVTG habitations with basic facilities, so as to enable these tribal communities to be aware about the Central and State schemes and the benefits thereunder. The Rayagada initiative cover every PVTG household that has remained unreached because of distance, lack of road and digital connectivity and will provide facilities at their doorstep.

The PM-JANMAN mission focussed on 11 critical interventions related to 9 key aligned Ministries/Departments involving schemes like enrolment in Aadhar, issue of caste/community certificates, PM-JANDHAN yojana, PM Garib Kalyan Yojna, Ayushman card, PM Kisan Samman Nidhi, Kisan Credit Card, resolving pending cases of Individual and Community Forest rights, Students Scholarship, Maternity benefits, and so on, which are crucial for ensuring the holistic development of the PVTGs.

Part of the campaign comprised of Beneficiary Saturation Camps and Health Camps. These camps focussed on providing immediate benefits under schemes for individuals/households and for health-related issues particular to PVTG groups, such as screening tests for Sickle Cell Disease & issuing disability Certificates to them.  Awareness material like pamphlets, video, creatives, infographics etc. are expected to be utilised in local and tribal languages. Thematic Wall Paintings bearing key PM-JANMAN messages will adorn PVTG habitations.