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Percept one curates and creates a fitting closure for the 22nd Asian Athletics Championships


Bhubaneswar, July 9th, 2017:  As Asia’s biggest track and field event came to a close at the Kalinga Stadium in Bhubaneswar on Sunday, it was marked by a memorable dance performance. Contrary to the event is just about a dazzling array of lights and sounds, Percept One conceptualized a closing ceremony that left a packed Kalinga Stadium and viewers around the world with a significant message of friendship. 

The event was flagged off by Honourable Chief Minister of Odisha Shri Naveen Patnaik where he stated, "This Championship is now a landmark event in the India’s Sporting history and in years to come it has imprinted Odisha’s name all over the World of Sports. The event will be etched in memories of all the Indians because on the field heroics of the Athletes throughout the event. In an extraordinary turn of event, India secured a Gold in the Men and Women Category of 400 m run and repeated the same feat in the 1500 m run as well. Manpreet Singh’s supremacy in the Womens Shot put and Sudha Singh’s sheer dominance in Womens Steeplechase will go down as one of the finest efforts in their respective categories.  Ama Odiya Jhia Dutee Chand made the entire nation proud with her valiant effort on the track. These were accompanied by numerous champion performances by the participating nations as well which raised the bar of the competition. Also if Odisha gets an opportunity to hold the Common Wealth Games or the Asian games we will be setting up satellite stadiums in Cuttack, Rourkela, and Sambalpur.


Other dignitaries including the Hon Chief Justice of the Odisha High Court, Mr. Vineet Saran, Shri Chandra Sethi Behera, Hon’ble Minister of Sports and Youth Services, Govt of Odisha, Mr. Adille Sumariwala, President, Athletics Federation of India, Shri Aditya Prasad Padhi, Chief Secretary, Shri Injeti Srinivas, Secretary, Sports, Ministry of Youth Affairs and Sports, Government of India and R. Balakrishnan, IAS, DC-CUM-ACS, Government of Odisha, The Accountant General Of Odisha, Mr R Ambalavalan, The Chief Secretary Of Odisha, Mr Aditya Prasad, Mr Sunil Kumar Mishra, State Chief Information Commissioner, Padmashri Haldhar Nag who is renowned Sambalpuri Poet, Mr Vishal Kumar Dev, IAS, Secretary of the Sports and Youth Services, Government Of Odisha and also Mr Siddhant Mohapatra, Hon. Member Of the Parliament, Government Of Odisha were also seen at the closing ceremony. The Sports Minister of Odisha, Chandra Sarathi Behera announced cash awards of 10 Lakhs, 7.5 Lakhs and 5 lakhs for every single gold, silver and bronze medal winner in the Asian Athletic Championship. The AFI President Mr. Adile Sumariwala stated that he is extremely impressed with the facilities at Kalinga Stadium in Bhubaneswar and hence will be trying to get the World Junior Athletic Championship to Odisha in 2019


The Symphony of Friendship – The 15 minute Act was based on the Symphony of Friendship, which was depicted through multiple sequences and formation. Much like the jumble march past it also involved the usage of the various country flags to depict, the coming together of the participants. The act began with depicting local dance forms of 8 countries including Lavani & Bhangra of India. The act comprised of dance and light formations. The Zenith Dance group of Mumbai choreographed the entire act that also featured 250 students from the Kalinga Institute of Social Sciences.


Dances in the Symphony of Friendship – Thailand’s Umbrella Dance, Japan’s Fan Dance, Malaysia’s Zapin dance, China’s Culture dance, Iraq’s Kwaleya dance, Hongkong's Lion dance, Iran’s Bandari dance and India’s Lavani and Punjabi dance.Nupur Mahajan, CEO Percept One, said “The concept behind the closing ceremony was to spread the message of brotherhood. We live in a world where sporting events serve as the best platform to improve the International Relations among countries hence it was imperative to work around an idea that captures a sense of amity and benevolence between the nations. Just as the AAC is a coming together of athletes from different geographies to perform under one roof, so is the show a convergence of different cultures. With Bansi Kaul as creative director and a creatively inclined IAS cadre, it has been a meeting of minds and we have together managed to bring to life what looked special on paper”


The ceremony also featured a short clip that had the best moments of all the four days of the sporting events on the field. This not only refreshed the glorious moments of the AAC but also imprinted those images in the heart and minds of the spectators once again. The show was concluded with a dazzling display of fireworks that lit the entire night sky which was symbolic to the bright future of Athletics in India post the AAC. Closing ceremonies around the world work with the brief that theirs has to be grand, and yet must focus on the success of the event and the celebration of it. P1 took up this challenge head on and with little time to turn it around, pulled off a closing ceremony to remember.



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2018-02-22 18:17